The Greenwich Avenue Watch Strap in Navy

The story:

Greenwich Avenue is the primary shopping and dining district in town.  It has been home to some of the world's finest retailers and jewelers since the 1800's.  After picking up new shoes for the kids or an heirloom engagement ring, you can unwind at any number of spectacular bars, restaurants, or bistros. 

It's a pretty special place; you might even say unique.

We started out with just the right shade of navy alligator; the matte finish pairs with the reserved elegance of Greenwich Avenue.

Square scales are from the most special part of the hide and we matched these with a squared-off "chisel tip" at the end of the strap.  The overall effect is familiar, but unlike any strap we've seen before.

We're pretty proud of this one, and we think you'll be as well.

Wear it with:

The Greenwich Avenue strap is one of our favorites in the range and we think once you try it, you'll want one to fit every watch in your box.  It's that special.

How we made it: (why this is special and worth the money)

Our Collection straps are 100% made by hand in the United States.  Production is completed by men and women who have been doing this for most of their professional lives. 

There's made by hand, and there's made by hand.  Cutting, gluing, sewing, hole-punching, painting: all done with love and care.  We think you'll feel it in the finished product, and appreciate the quality for years to come.

Strap length: 115mm/75mm

Thickness: 2.5mm, which is a modestly proportioned strap designed for all-day comfort.

Optional extras: (nope - included free of charge)

Quick-release spring bars: pretty much all our lugs have "battle scars" and if we never have to use a barbaric springbar tool ever again, it would be fine by us.  Have a thumbnail?  Then you can fit Collection straps to your watch.

Premium steel buckle: 16mm, and modeled after an iconic design.  It's destined not to join the countless "spares" you have in your strap box; you'll actually want to wear this one.  Just let us know whether you prefer brushed or polished.  (the brushed buckle matches really well with most titanium watches BTW)